Tuesday, October 16, 2018

Is our social media use influencing our health insurance rates?

I recently heard a story on NPR about the interest in patients social media use by insurers and data brokers. I don't know about anyone else, but the older I get the more gun shy I am about posting anything on social media. This story makes me wary of even shopping online or "liking" someone else's posts, or retweeting anything I find interesting. Does this story make you feel that way, too?

Health Insurers Are Vacuuming Up Details About You — And It Could Raise Your Rates by Marshall Allen 

  • "To an outsider, the fancy booths at last month’s health insurance industry  gathering in San Diego aren’t very compelling. A handful of companies pitching “lifestyle” data and salespeople touting jargony phrases like “social determinants  of health."
  • But dig deeper and the implications of what they’re selling might give many patients pause: A future in which everything you do — the things you buy, the food you eat, the time you spend watching TV — may help determine how much you pay for  health insurance."


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